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The 21th Dubai Shopping Festival 2016 created a new record both in terms of number of visitors and business it generated. Sales of electronic items jumped by 40% while retailers like Harman House reported 142% growth in Sales during DSF 2017. According to Visa, one of the lead sponsers of Dubai Shoping Festival 2016, over US$406 million was spent on internationally-issued Visa cards in the UAE by overseas visitors during the 32 day long event, compared to US$297 million during DSF 2010.

 

The colorful shopping mega event started on 20th January 2016 with entertaining street performances and fireworks display simulteneously at the Burj Khalifa Boulevard and the Dubai Creek Park. The closing ceremony of Dubai Shopping Festival 2016 was held on 20th February 2016. The 17th Dubai Shopping Festival 2016 is scheduled to be held in January-February 2016. The final dates of DSF 2016 will be announced in September 2016.

The annual Dubai Shopping Festival (DSF) has emerged as a mega tourist event in the region since its start in the year 1996. The inaugural DSF attracted around 1.6 million shopping lovers from across the world. The number increased to over 3.35 million in 2009 who spent an staggering 9.8 billion UAE Dirham, making Dubai Shopping Festival as the leading shopping event in the world. The largest and longest running shopping and entertainment extravaganza in the world, Dubai Shopping Festival 2011 attracted millions of shopaholics and tourists to Dubai from aorund the world. As expected, the DSF 2016 has provided much needed boost to emirate's tourism industry and the retail sector.

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